SIS management:
- Ensure all product thumbnails are optimized for visibility and consistent with brand guidelines across all platforms.
- Coordinate with design teams to create compelling e-commerce KVs, banners, and thumbnails.
- Manage E-content to ensure all communication is reliable, updated, and helpful for advertising relevancy.
- Oversee the Share of Shelf for all brands on all platforms.
Media:
- Execute & Monitor Media campaigns, then analyze data to identify trends, opportunities, and areas for improvement.
- Prepare weekly, monthly, and ad-hoc media reports.
- Interact and work with other departments to ensure the Media tactical campaigns for Brands are implemented effectively and on time.
- Manually tracking the Brand's recognition movement on Shopee.
Spend & Billing:
- Monitor, control, and report budget usage to ensure the budget is used reasonably and effectively.
- Perform necessary work for cost validation and settlement procedures if required.
-1-3 years of media from brand site for eCommerce, related role of FMCG companies
- Firm understanding of Ecommerce solutions and all performance tactics
- A proven track record of successful campaigns
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|